ABOUT
14 YEARS INSIDE THE MACHINE AND COUNTING
I didn't come up as a consultant. I came up as an operator inside a Rs. 1000 Cr ecosystem at Reliance, inside a Rs. 500 Cr omnichannel business at Purple Style Labs, building brands from scratch and turning around ones that had lost their way.
I've done demand planning, P&L ownership, business strategy and data analysis, UI/UX, category strategy, vendor management, and AOP building. I know what a business looks like from the inside - and I know exactly where the gaps hide.
Today I work with premium and luxury brand founders who are ready to build on a foundation that actually holds.
My job is to make sure the business they're marketing is worth marketing.
CONNECT ON LINKEDIN:
AJIO LUXE
PERNIA'S POP-UP SHOP
LITTLE IA
NARENDRA KUMAR
PRIOR EXPERIENCE:
I work with one kind of founder
Founder-led brands that have already built something real.
Customers exist | Revenue exists | The ambition exists.
Yet growth feels harder than it should.
The bottleneck is usually not marketing alone. It's somewhere inside the business.
That's where I come in.
Fix the machine. Then grow.
Most founder-led brands don't fail because of bad products.
They fail because margins collapse, inventory builds up, channels underperform and decisions are made without data.